Subbu Murugan
I am an Entrepreneur based out of Chennai, India. My startup, Ventuno.in, is working on building new media video solutions.
After my engineering degree in India, I took the usual route that many in my time did, went to the US to do my masters degree. After that I worked for couple of companies - Creatus Inc for 2 years and TIBCO Software Inc for 6 years - in the Bay Area before packing my bags and coming back home.
This blog is not aimed at anything in particular, but most probably would end up providing an insight in to what my world looks like.
Dieter Rams is a german industrial designer closely associated with the consumer products company Braun. More importantly he has been the inspiration for Jonathan Ive of Apple.
Apple, inspite of being a closed platform, has become one of the largest technology companies in the world mainly due its products’ and services’ great design.
Here are the 10 principles of a good design:
Good design:
- is innovative
- makes a product useful
- is aesthetic
- makes a product understandable
- is unobtrusive
- is honest
- is long-lasting
- is thorough down to the last detail
- is environmentally friendly
- is as little design as possible
How to introduce one of the most influential designers of the 20th century—one whose clear visual language has not only defined product design for decades, but also our fundamental understanding of design’s potential and function? We’re guessing our “Less and More” book and this video podcast interview is a good start.
“Less and More: The Design Ethos of Dieter Rams” book
http://www.gestalten.com/books/detail?id=ceafb21a24b0f7bc01250bc3ef290067
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